AI Stock Analysis: Is DKNG a Buy?

May 27, 10:00 pm

DraftKings Inc. operates as a digital sports entertainment and gaming company. The company provides users with daily fantasy sports, sports betting, and iGaming opportunities. Since its founding, DraftKings has continued to navigate the growing and evolving landscape of online gaming and sports betting. As the sector becomes more competitive, DraftKings must continually innovate and maintain strong relationships with consumers to stay ahead.

Fundamental Analysis

Revenue for the last quarter was $1.17B. This represents a decrease of 4.54% compared to the quarter before it, indicating a need for concern. Nonetheless, when compared to the same quarter last year, there is an impressive increase of 52.66%, suggesting positive year-over-year growth. This substantial growth can be attributed to an expanding user base and increased market presence.

Net income for the last quarter was $143M. This figure represents a decrease of 219.51% compared to the quarter before it, raising a red flag. However, compared to the same quarter last year, there is an increase of 64.10%. This shows that despite short-term setbacks, the company has made significant strides in profitability over the past year.

EBITDA for the last quarter stood at $95M. This represents a decrease of 852.12% compared to the quarter before it, indicating a substantial decline and cause for concern. Nevertheless, on a year-over-year basis, there is an increase of 73.02%, highlighting long-term operational improvements.

Additionally, the recent insider selling activity could be a bearish signal. This sort of activity can suggest that those closest to the company may perceive downward pressure on the stock price in the future or general market volatility.

Technical Analysis

Today's stock price of DraftKings is $40.81. This represents a decrease of 5.38% compared to a month ago, which may be concerning in the short term. However, compared to a year ago, there is an increase of 74.55%, suggesting a positive long-term trend.

The trend is currently bearish. The current SMA10 (Simple Moving Average for 10 days) is $42.23, which is lower than the previous SMA10 of $42.57. This suggests a potential downward trend in price movement, which could be a focus area for short-term investors. The RSI (Relative Strength Index) is 66.2, indicating a neutral condition and a possible end to the existing bearish trend soon.

Alternative Data Analysis

Starting with job postings and employee sentiment, DraftKings has 59 open positions according to data from the most popular job boards. This number is up by 11% in the last couple of months, indicating a company that is looking to grow and expand, which can be a good sign for future performance. However, the business outlook among employees remains neutral, reflecting neither overly positive nor negative sentiment internally.

Moving on to customer acquisition, DraftKings has an estimated 14M visitors to their webpage. However, the number of visitors is down by 28% in the last couple of months, a concerning trend that could indicate a loss in customer interest. Moreover, approximately 12,000 users download their mobile apps daily, but this number is down by 36% in the last couple of months, another worrisome trend that could further indicate a loss in customer engagement.

Regarding customer engagement, DraftKings has 380,000 followers on their Twitter page, with no meaningful increase or decrease in the last couple of months. This suggests a stable but stagnant social media presence.

The AltIndex AI score, which predicts a company's stock price based on fundamental, technical, and alternative data analysis, gives DraftKings a score of 51, indicating a hold signal.


Based on our comprehensive analysis of DraftKings, the company exhibits both strengths and challenges. The year-over-year revenue and profitability figures are promising, showing growth and operational improvements. However, the decreasing trends in quarter-over-quarter revenue, net income, EBITDA, stock price, website visitors, and app downloads are concerning and indicate potential short-term challenges.

The technical indicators suggest a bearish trend in the short-term, and insider selling could be a potential bearish signal. On the other hand, increased job postings suggest a company preparing for future growth, which could be a long-term positive.

Given these mixed signals, the AltIndex AI score of 51 reinforces a hold recommendation. Investors might consider maintaining their positions in DraftKings while paying close attention to upcoming earnings reports, operational improvements, and changes in customer engagement metrics.

Disclaimer: This article, generated by an experimental AI tool, is for informational purposes only and not financial advice. Information is based on publicly available data and may not always be accurate or current. Visit DKNG AI Stock Analysis for a more up-to-date analysis.

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