Metaverse to Hit 2.6 Billion Users by 2030, Three Times More Than Today

December 15, 10:00 am

The metaverse, an immersive virtual space where people can work, play, and socialize, is experiencing explosive growth. The entire market has nearly doubled since 2022, adding around 100 million new users each year, and drawing growing attention from investors and tech giants. This rapid growth is expected to continue in the following years, helping metaverse to reach more users and revenue than ever.

According to data presented by AltIndex.com, the metaverse is on a track to hit 2.6 billion users by 2030, or three times more than today.

Over 300 Million People to Join the Metaverse Annually, with China Leading the Trend

Over the past few years, tech giants like Microsoft, Apple, and Meta have poured billions into developing metaverse platforms and technologies. Apple launched Vision Pro headsets, positioning itself as a key player in immersive digital experiences. Meta focused on VR and AR through products like Oculus, while Microsoft integrated metaverse concepts into workplace tools like Teams. These efforts highlight how the metaverse has become a thriving, lucrative industry set to attract billions of users in the future.

According to Statista Market Insights survey, around 200 million people have already engaged with the metaverse through work, gaming, or e-commerce, bringing the total user count to 900 million this year. However, these numbers pale in comparison to future projections.

Statista expects the metaverse user base to soar to 2.6 billion by 2030, or three times the current figure. On a global scale, China boasts the largest metaverse user base, expected to reach 800 million by 2030, up from 300 million this year. While the United States remains the leader in revenue, user growth will be slower. The number of Americans using the metaverse apps and tools is expected to double from 100 million to 200 million over the next six years. Europe will see a fourfold increase, with an estimated 400 million users by 2030.

Metaverse Market Set to Grow Sixfold, Reaching $507 Billion by 2030

With tech giants pouring billions of dollars into metaverse projects and driving innovation and competition in this space, the entire market is expected to grow tremendously in the following years, much more than seen so far. By 2030, the metaverse market is projected to grow sixfold, reaching a staggering $507 billion, up from $74 billion this year. E-commerce and gaming will contribute to nearly 75% of this value.

In terms of regional growth, the United States will remain the metaverse powerhouse, with its market projected to reach a value of $159 billion by 2030. Europe and China follow with market values of $120 billion and $87 billion, respectively.

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