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DraftKings X Follower Count
DraftKings has 403,057 followers on X (formerly Twitter), roughly flat (+0.6%) over the past three months.
With 403,057 followers, DraftKings has a smaller X following than industry peers like Electronic Arts (8.9 million) and GameStop (1.9 million).
How DraftKings’s X Growth Feeds the DKNG AI Score
X follower trends are particularly relevant for companies with strong direct-to-consumer brands or high-profile leadership. A follower count is not a stock price on its own, but for consumer-facing companies a sustained shift in following can reflect changing brand momentum. AltIndex feeds DraftKings’s X following into the DKNG AI Score as one of 25+ alternative data signals, weighed against hiring, web traffic, sentiment, and fundamentals.
For DraftKings’s reach on other platforms, see DraftKings Instagram followers, TikTok followers, YouTube subscribers, and Facebook followers.
For real-time conversation volume, see DKNG X mentions. For other demand signals, see web traffic, app downloads, and Google Trends.
Month over Month
| Jul 2026 | 402,655 | |
| Jun 2026 | 401,544 | |
| May 2026 | 401,083 | |
| Apr 2026 | 400,107 | |
| Mar 2026 | 398,339 | |
| Feb 2026 | 397,711 |
DraftKings X (Twitter) Followers: Frequently Asked Questions
DraftKings has 403,057 followers (403K) on X (formerly Twitter), based on AltIndex’s tracking of the company’s official X account.
DraftKings's X following has been roughly flat (+0.6%) over the past three months. View the trend chart above for the full history.
X follower trends are most telling for companies with strong direct-to-consumer brands or high-profile leadership. No single data point predicts a stock on its own, but a sustained change in DraftKings's following can reflect shifting public interest. That is why AltIndex combines DraftKings's X following with web traffic, hiring, sentiment, and 20+ other signals in its AI Score rather than reading any one signal in isolation.
DraftKings underperforms its industry peers when it comes to X Followers, ranking in the 5th percentile.
With hundreds of thousands of followers, DraftKings' X account has a large and impactful presence, indicating high relevance and influence. A following of this scale signifies strong brand presence, wide-reaching impact, and ideal for significant online engagement and influence.
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