Southern Company (SO) Stock Analysis: AI Score & Alternative Data
Demand signals are heating up for Southern Company
Is Southern Company a buy right now? The alternative data leans yes. This SO stock analysis is built on the 25+ alternative data signals AltIndex tracks on Southern Company every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 62/100: a Buy. The stock trades at $88.11 with a $101B market cap.
What’s driving the buy signal over the past 90 days: job postings up 113.8% to 62 open roles, web traffic up 28.5% to 6.2M monthly visits, and 83% of employees are positive on the business outlook. Stocks scoring above 60 have historically outperformed the S&P 500 over the following six months.
SO’s broader alt-data profile also covers headcount (12K employees, according to LinkedIn), quarterly revenue ($7.0B), Facebook followers (77K), and sentiment (100/100). Every signal links to its own page with full history, the SO technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on SO is just below.
Southern Company AI Stock Analysis
The Southern Company (Ticker: SO) is a premier energy company with operations across various sectors, including electric utilities, natural gas, and renewable energy. S. energy market, Southern Company boasts a robust portfolio of regulated electric utilities in the Southeast.
Analysis generated September 2, 2026.
Recent Southern Company Stock Alerts
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Southern Company | August 11 Employee Rating is up by 2.5% over the last month. |
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Southern Company | August 10 Over the past few months, there has been an upward trend in Web Traffic. |
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Southern Company | August 6 Insider Alert: Kim Matthew M. is selling shares |
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Southern Company | July 28 Job postings are up by 97.4% in the last couple of days. |
Southern Company Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 6.2M | 28.5% | |
| Job Posts | 62 | 113.8% | |
| LinkedIn Employees | 12K | 1.5% | |
| Employee Recommend | 76 | 3.8% | |
| Business Outlook | 83 | 1.2% | |
| Sentiment | 100 | 0% | |
| Reddit Mentions | 0 | N/A | |
| X Mentions | 19 | 32.1% | |
| Stocktwits Mentions | 1 | 66.7% | |
| News Mentions | 0 | N/A | |
| Stocktwits Subscribers | 5K | 0.6% | |
| 4chan Mentions | 0 | N/A | |
| X Followers | 56K | 0% | |
| Instagram Followers | 8K | 8.3% | |
| Youtube Subscribers | 2K | 1.3% | |
| Facebook Followers | 77K | 0% | |
| Facebook Engagement | 564 | 0% |
About Southern Company (SO)
The Southern Company, through its subsidiaries, engages in the generation, transmission, and distribution of electricity.
| Price | $88.11 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $101B |
| Year Range | $82 – $98 |
| Dividend Yield | 0% |
| PE Ratio | 21.2 |
| Analyst Rating | 38% buy |
| Industry | Energy |
Latest Southern Company News
View more → |
Southern Co (SO) Cleared PSC Review for 3.2GW of OpenAI Demand. Can Data Centers Lower Customer Bills Without Raising Grid Risk?September 4 - Yahoo Entertainment |
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Southern Company’s SCOUT: Completing the Storm Intelligence StorySeptember 2 - Databricks.com |
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What Are Wall Street Analysts' Target Price for Southern Company Stock?August 6 - Biztoc.com |
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Southern Company announces upsize and pricing of $725 million in aggregate principal amount of Series 2026A 2.125% Convertible Senior Notes due December 15, 2027 and $1.65 billion in aggregate principal amount of Series 2026B 3.50% Convertible Senior Notes due September 15, 2029August 3 - PRNewswire |
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Southern Company announces offerings of $650 million in aggregate principal amount of Convertible Senior Notes due December 15, 2027 and $1.5 billion in aggregate principal amount of Convertible Senior Notes due September 15, 2029August 3 - PRNewswire |
See Southern Company’s complete price and AI Score history
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Get Started for FREESouthern Company Earnings & Financial Performance
View all earnings →Southern Company Insider Trading Activity
View all →| Spainhour Sterling A Jr. filed to sell 35,219 shares at $0.0. Aug 6 '26 |
| Kim Matthew M. filed to sell 6,488 shares at $0.0. Aug 3 '26 |
| Kim Matthew M. filed to sell 6,588 shares at $0.0. Jul 1 '26 |
| Kim Matthew M. filed to sell 6,688 shares at $0.0. Jun 1 '26 |
| Kim Matthew M. filed to sell 6,788 shares at $0.0. May 1 '26 |
Southern Company Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| Jared Moskowitz |
Jan 19, 26 | Buy | $8K+ |
| Valerie Hoyle |
Sep 12, 25 | Buy | $8K+ |
| Marjorie Taylor Greene |
Sep 1, 25 | Buy | $8K+ |
| Jared Moskowitz |
May 12, 25 | Buy | $8K+ |
| Marjorie Taylor Greene |
Apr 8, 25 | Buy | $8K+ |
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Constellation EnergyCEG |
$298.96 4.9% | $106B | 79 |
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EnbridgeENB |
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Suncor EnergySU |
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Explore Southern Company Data
Frequently Asked Questions: Southern Company (SO)
Southern Company has an AltIndex AI Score of 62/100 (Buy). The score reflects positive alternative data signals. All investments carry risk.
62/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of Southern Company (SO) stock is $88.11 with a market cap of $101B.
As of today, Southern Company’s PE (Price to Earnings) ratio is 21.2.
View the latest Southern Company insider transactions to see recent buying and selling activity by company executives and directors.
Check the Southern Company congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The SO stock price chart above shows Southern Company’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Southern Company technical analysis for RSI, moving averages, and more.
See the stocks similar to Southern Company section on this page for companies in the same industry ranked by market cap and AI Score.
