Similar companies
| Company | Facebook Followers | |
|---|---|---|
 |
NikeNKE |
39,567,363 0% |
 |
Steven MaddenSHOO |
1,661,884 0% |
 |
CrocsCROX |
8,127,428 0% |
 |
Under ArmourUAA |
11,822,623 0% |
 |
Abercrombie & FitchANF |
8,029,175 0% |
Carter's Facebook Follower Count
Carter's’s Facebook page has 4,566,343 followers, roughly flat (-0.3%) over the past three months.
With 4.6 million followers, Carter's leads Steven Madden (1.7 million) but trails Nike (39.6 million).
How Carter's’s Facebook Audience Feeds the CRI AI Score
A company’s Facebook follower count reflects the scale of its established consumer base. Audience growth has slowed across the platform, so for most brands the absolute size matters more than month-to-month change. AltIndex feeds Carter's’s Facebook audience into the CRI AI Score as one of 25+ alternative data signals, weighed against hiring, web traffic, sentiment, and fundamentals.
For Carter's’s audience on other platforms, see Carter's Instagram followers, TikTok followers, X followers, and Threads followers.
For other demand signals, see Carter's web traffic, app downloads, and Google Trends.
Month over Month
| Jul 2026 | 4,568,394 | |
| Jun 2026 | 4,572,666 | |
| May 2026 | 4,577,568 | |
| Apr 2026 | 4,578,630 | |
| Mar 2026 | 4,579,882 | |
| Feb 2026 | 4,580,661 |
Carter's Facebook Followers: Frequently Asked Questions
Carter's's Facebook page has 4,566,343 followers (4.6M), based on AltIndex’s tracking of the company’s official Facebook page.
Carter's's Facebook following has been roughly flat (-0.3%) over the past three months. View the trend chart above for the full history.
A Facebook following is a proxy for the scale of a brand’s established consumer base. No single data point predicts a stock on its own, but a sustained change in Carter's's audience can reflect shifting brand engagement. That is why AltIndex combines Carter's's Facebook following with web traffic, hiring, sentiment, and 20+ other signals in its AI Score rather than reading any one signal in isolation.
Carter's underperforms its industry peers when it comes to Facebook Followers, ranking in the 12th percentile.
With millions of followers, Carter's' commands a powerful presence on Facebook, greatly enhancing its market visibility, driving robust customer engagement, and potentially influencing business outcomes.
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See Carter's’s complete facebook followers history
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