Dick's Sporting Goods (DKS) Stock Analysis: AI Score & Alternative Data
DKS alt-data: revenue climbing, business outlook lagging
Is Dick's Sporting Goods a buy right now? The alternative data says hold. This DKS stock analysis is built on the 25+ alternative data signals AltIndex tracks on Dick's Sporting Goods every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 55/100: a Hold. The stock trades at $201.97 with a $18B market cap.
The bullish side of the 90-day ledger: revenue up 62.8% YoY to $5.2B, job postings up 681.7% to 8K open roles, and app downloads up 17.0% to 208K downloads. The drag: just 59% of employees report a positive business outlook. That tension is what keeps the score mid-range.
DKS’s broader alt-data profile also covers headcount (36K employees, according to LinkedIn), web traffic (51K monthly visits), Facebook followers (5.4M), and sentiment (75/100). Every signal links to its own page with full history, the DKS technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on DKS is just below.
Dick's Sporting Goods AI Stock Analysis
Dick's Sporting Goods, Inc. is a major American sporting goods retail company headquartered in Coraopolis, Pennsylvania. It was founded in 1948 and is one of the largest sporting goods retailers in the United States, providing a broad range of sports equipment, apparel, footwear, and accessories.
Analysis generated August 2, 2026.
Recent Dick's Sporting Goods Stock Alerts
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Dick's Sporting Goods | August 11 Employee Rating is down by 2.6% over the last month. |
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Dick's Sporting Goods | July 20 Job postings are up by 39.5% in the last couple of days. |
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Dick's Sporting Goods | July 15 Job postings are up by 92.6% in the last couple of days. |
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Dick's Sporting Goods | July 7 Business Outlook among employees is down by 4.8% over the last month. |
Dick's Sporting Goods Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 51K | 4.7% | |
| App Downloads | 208K | 17.0% | |
| Job Posts | 8K | 681.7% | |
| LinkedIn Employees | 36K | 2.3% | |
| Employee Recommend | 69 | 4.2% | |
| Business Outlook | 59 | 1.7% | |
| Sentiment | 75 | 50.0% | |
| Reddit Mentions | 0 | N/A | |
| X Mentions | 3 | 200.0% | |
| Stocktwits Mentions | 13 | 116.7% | |
| News Mentions | 3 | 70.0% | |
| Stocktwits Subscribers | 8K | 0% | |
| 4chan Mentions | 0 | N/A | |
| X Followers | 334K | 0.5% | |
| Instagram Followers | 968K | 7.1% | |
| Facebook Followers | 5.4M | 0% | |
| Facebook Engagement | 32K | 47.9% |
About Dick's Sporting Goods (DKS)
Dick's Sporting Goods Inc is sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories through associates, in-store services and unique specialty shop-in-shops.
| Price | $201.97 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $18B |
| Year Range | $186 – $239 |
| Dividend Yield | 0% |
| PE Ratio | 19.7 |
| Analyst Rating | 38% buy |
| Industry | Retail |
Latest Dick's Sporting Goods News
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Dick's Sporting Goods Flash Sale: Up to 50% off, extra 25% off clearance + free shipping w/ $49August 15 - Dealnews.com |
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Dick's Sporting Goods Clearance Sale: Up to 70% off + free shipping w/ $49August 14 - Dealnews.com |
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Dick's Sporting Goods Back to School Sale: Up to 74% off + free shipping w/ $49August 13 - Dealnews.com |
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Dick's Sporting Goods Epic Shoe Sale: Up to 40% off + free shipping w/ $49August 13 - Dealnews.com |
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Wells Fargo sends strong signal on Dick's Sporting GoodsAugust 12 - Biztoc.com |
Dick's Sporting Goods Earnings & Financial Performance
View all earnings →Dick's Sporting Goods Insider Trading Activity
View all →| Hobart Lauren R filed to sell 335,055 shares at $0.0. May 28 '26 |
| Hobart Lauren R filed to sell 321,763 shares at $0.0. May 28 '26 |
| Lodge-Jarrett Julie filed to sell 24,757 shares at $0.0. Apr 17 '26 |
| Lodge-Jarrett Julie filed to sell 26,397 shares at $0.0. Apr 17 '26 |
| STACK EDWARD W filed to sell 6,747,672 shares at $0.0. Mar 31 '26 |
Dick's Sporting Goods Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| Lisa McClain |
Aug 13, 25 | Buy | $8K+ |
| Rohit Khanna |
Jul 11, 23 | Sell | $8K+ |
| Rohit Khanna |
Jun 10, 22 | Buy | $8K+ |
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Explore Dick's Sporting Goods Data
Frequently Asked Questions: Dick's Sporting Goods (DKS)
Dick's Sporting Goods has an AltIndex AI Score of 55/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.
55/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of Dick's Sporting Goods (DKS) stock is $201.97 with a market cap of $18B.
As of today, Dick's Sporting Goods’s PE (Price to Earnings) ratio is 19.7.
View the latest Dick's Sporting Goods insider transactions to see recent buying and selling activity by company executives and directors.
Check the Dick's Sporting Goods congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The DKS stock price chart above shows Dick's Sporting Goods’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Dick's Sporting Goods technical analysis for RSI, moving averages, and more.
See the stocks similar to Dick's Sporting Goods section on this page for companies in the same industry ranked by market cap and AI Score.








