HubSpot (HUBS) Stock Analysis: AI Score & Alternative Data
HUBS alt-data: revenue climbing, job postings lagging
Is HubSpot a buy right now? The alternative data says hold. This HUBS stock analysis is built on the 25+ alternative data signals AltIndex tracks on HubSpot every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 43/100: a Hold. The stock trades at $224.14 with a $11B market cap.
The bullish side of the 90-day ledger: revenue up 19.7% YoY to $910M, web traffic up 14.4% to 44.9M monthly visits, and sentiment up 35.1% to 100/100. The drag: job postings down 23.9% to 140 open roles, business outlook fell 8.0% — now 46% of employees are positive, and app downloads down 25.5% to 1K downloads. That tension is what keeps the score mid-range.
HUBS’s broader alt-data profile also covers headcount (12K employees, according to LinkedIn), and Facebook followers (2.1M). Every signal links to its own page with full history, the HUBS technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on HUBS is just below.
HubSpot AI Stock Analysis
HubSpot Inc. (NYSE: HUBS) is a leading provider of inbound marketing, sales, and customer service software. Established in 2006, the company has built a comprehensive software platform that aids businesses in acquiring, engaging, and delighting customers by offering capabilities such as social media marketing, content management, web analytics, and search engine optimization.
Analysis generated August 2, 2026.
Recent HubSpot Stock Alerts
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HubSpot | August 14 Price is down by -6.1% in the last 24h. |
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HubSpot | August 13 Reddit mentions are up by 310% in the last 24h. |
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HubSpot | August 13 Price is up by 10.1% in the last 24h. |
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HubSpot | August 11 Over the past few months, there has been an downward trend in the business outlook. |
HubSpot Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 44.9M | 14.4% | |
| App Downloads | 1K | 25.5% | |
| Job Posts | 140 | 23.9% | |
| LinkedIn Employees | 12K | 1.5% | |
| Employee Recommend | 53 | 3.6% | |
| Business Outlook | 46 | 8.0% | |
| Sentiment | 100 | 35.1% | |
| Reddit Mentions | 0 | 100.0% | |
| X Mentions | 5 | 83.9% | |
| Stocktwits Mentions | 43 | 57.0% | |
| News Mentions | 2 | 60.0% | |
| Stocktwits Subscribers | 7K | 3.8% | |
| 4chan Mentions | 0 | N/A | |
| X Followers | 783K | 0% | |
| Instagram Followers | 656K | 0.9% | |
| Youtube Subscribers | 635K | 3.1% | |
| TikTok Followers | 43K | 2.1% | |
| Facebook Followers | 2.1M | 0% | |
| Facebook Engagement | 1K | 18.2% | |
| Threads Followers | 130K | 0.5% |
About HubSpot (HUBS)
HubSpot is an American developer and marketer of software products for inbound marketing, sales, and customer service. Hubspot was founded by Brian Halligan and Dharmesh Shah in 2006.
| Price | $224.14 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $11B |
| Year Range | $170 – $523 |
| Dividend Yield | 0% |
| PE Ratio | 80.1 |
| Analyst Rating | 38% buy |
| Industry | Marketing & Advertising |
Latest HubSpot News
View more →![]() |
HubSpot AEO vs. Profound: Features, pricing, and use casesAugust 13 - Hubspot.com |
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How HubSpot Customers Are Growing Faster with Agent CLIAugust 11 - Hubspot.com |
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A HubSpot Director Buys Company Stock After a 52% Share Price Decline. Here's a Closer Look at the TransactionAugust 11 - Biztoc.com |
Webform HubSpot SyncAugust 10 - Drupal.org |
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HubSpot Q2 Earnings Call HighlightsAugust 8 - Biztoc.com |
HubSpot Earnings & Financial Performance
View all earnings →HubSpot Insider Trading Activity
View all →| FISHER ERIKA ASHLEY filed to sell 14,581 shares at $0.0. Aug 4 '26 |
| Halligan Brian filed to sell 85,000 shares at $0.0. Jul 21 '26 |
| Halligan Brian filed to sell 93,500 shares at $0.0. Jun 16 '26 |
| Halligan Brian filed to sell 353,500 shares at $0.0. May 19 '26 |
| Rangan Yamini filed to sell 102,982 shares at $0.0. May 12 '26 |
HubSpot Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| Tony Wied |
Aug 10, 26 | Buy | $33K+ |
| Tony Wied |
Mar 12, 26 | Buy | $33K+ |
| Josh Gottheimer |
Dec 30, 25 | Sell | $8K+ |
| Tony Wied |
Nov 14, 25 | Buy | $75K+ |
| Lisa McClain |
Aug 13, 25 | Buy | $8K+ |
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Explore HubSpot Data
Frequently Asked Questions: HubSpot (HUBS)
HubSpot has an AltIndex AI Score of 43/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.
43/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of HubSpot (HUBS) stock is $224.14 with a market cap of $11B.
As of today, HubSpot’s PE (Price to Earnings) ratio is 80.1.
View the latest HubSpot insider transactions to see recent buying and selling activity by company executives and directors.
Check the HubSpot congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The HUBS stock price chart above shows HubSpot’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full HubSpot technical analysis for RSI, moving averages, and more.
See the stocks similar to HubSpot section on this page for companies in the same industry ranked by market cap and AI Score.
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