$73.73 +4.4% vs prev close
BFH Stock Price vs. AI Score Data gathered: January 19
3M 21.4%

AI Stock Analysis - Bread Financial (BFH)

Analysis generated September 4, 2025.

Bread Financial is a notable player in the financial services industry. Specializing in providing consumer financial products, Bread Financial has built a reputation for its credit card offerings, digital payment solutions, and comprehensive financial services. The company has been responsive to the evolving financial landscape, leveraging technology to cater to customer needs and enhancing user experience.

Read full AI stock Analysis

Stock Alerts - Bread Financial (BFH)

company logo Bread Financial | January 13
Business Outlook among employees is down by 5% over the last month.
company logo Bread Financial | January 12
Price is down by -9.3% in the last 24h.
company logo Bread Financial | December 4
Business Outlook among employees is up by 4% over the last month.
company logo Bread Financial | December 3
Employee Rating is up by 2.5% over the last month.

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About Bread Financial

Bread Financial Holdings, Inc. is an American publicly traded provider of loyalty and marketing services, such as private label credit cards, coalition loyalty programs, and direct marketing, derived from the capture and analysis of transaction-rich data.


Bread Financial
Price $73.73
Target Price Sign up
Volume 1,520,000
Market Cap $3.36B
Year Range $49.06 - $81.25
Dividend Yield 1.19%
PE Ratio 7.46
Analyst Rating 42% buy
Earnings Date January 29 '26
Industry Credit Services

In the news


Financial performance View All

Revenue Cost of Revenue Gross Profit Net Income ebitda EPS
Q3 '251.18B509M672M188M215M4.020
Q2 '251.15B494M655M139M195M3.140
Q1 '251.2B521M674M138M218M2.900
Q4 '241.16B648M508M7M-5M0.410
Q3 '241.22B609M614M2M62M1.840

Insider Transactions View All

Fawcett John J. filed to buy 10,302 shares at $61.8.
August 1 '25
Fawcett John J. filed to buy 10,202 shares at $61.8.
August 1 '25
Fawcett John J. filed to buy 6,473 shares at $51.
October 30 '24
Fawcett John J. filed to buy 5,473 shares at $49.8.
August 14 '24
Turtle Creek Asset Management Inc. filed to sell 293,092 shares at $36.2.
January 29 '24

FAQ - Bread Financial

The Market Cap of Bread Financial is $3.36B.

As of today, Bread Financial's PE (Price to Earnings) ratio is 7.46.

Bread Financial will report its next earnings on January 29 '26.

Currently, the price of one share of Bread Financial stock is $73.73.

The BFH stock price chart above provides a comprehensive visual representation of Bread Financial's stock performance over time. Investors can use this chart to identify patterns, trends, and potential support or resistance levels. By examining historical data and recent price movements, investors can make more informed decisions regarding buying, holding, or selling Bread Financial shares. Our platform offers an up-to-date BFH stock price chart, along with technical data analysis and alternative data insights.

Yes, Bread Financial (BFH) offers dividends to its shareholders, with a dividend yield of 1.19%. This dividend yield represents Bread Financial's commitment to providing value to its shareholders through both potential capital appreciation and steady income. Investors considering Bread Financial in their portfolio should factor in this dividend policy alongside the company's growth prospects and market position.

Some of the similar stocks of Bread Financial are Mastercard, Western Union, Visa, Capital One, and Discover.

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The analytics provided are estimates and not a substitute for professional advice. All investments involve risks, including possible capital loss.

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Disclaimer: AI outputs may be incorrect. This is for informational purposes only and not a substitute for professional financial advice.