Marriott International (MAR) Stock Analysis: AI Score & Alternative Data
MAR alt-data: revenue climbing, job postings lagging
Is Marriott International a buy right now? The alternative data says hold. This MAR stock analysis is built on the 25+ alternative data signals AltIndex tracks on Marriott International every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 54/100: a Hold. The stock trades at $366.24 with a $98B market cap.
The bullish side of the 90-day ledger: revenue up 6.2% YoY to $6.7B, and web traffic up 31.9% to 74.1M monthly visits. The drag: job postings down 90.0% to 1K open roles, and Reddit mentions down 33.3% to 2 a day. That tension is what keeps the score mid-range.
MAR’s broader alt-data profile also covers headcount (240K employees, according to LinkedIn), business outlook (64% of employees positive), Instagram followers (2.3M), and sentiment (60/100). Every signal links to its own page with full history, the MAR technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on MAR is just below.
Marriott International AI Stock Analysis
Marriott International, Inc. (NASDAQ: MAR) is a global leader in the hospitality industry, renowned for its extensive portfolio which includes some of the most recognizable and esteemed hotel brands worldwide. The company operates and franchises hotels and licenses vacation ownership resorts under 30 brands in over 130 countries and territories.
Analysis generated July 1, 2026.
Recent Marriott International Stock Alerts
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Marriott International | July 12 Web Traffic is up by 31.4% over the last month. |
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Marriott International | June 4 Over the past few months, there has been a noticeable downward trend in Job postings. |
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Marriott International | June 3 AI Score is down by -34.6% in the last couple of days. |
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Marriott International | June 2 AI Score is down by -33.6% in the last couple of days. |
Marriott International Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 74.1M | 31.9% | |
| Job Posts | 1K | 90.0% | |
| LinkedIn Employees | 240K | 2.9% | |
| Employee Recommend | 71 | 1.4% | |
| Business Outlook | 64 | 1.5% | |
| Lobbying Cost | $130K | 0% | |
| Sentiment | 60 | 0% | |
| Reddit Mentions | 2 | 33.3% | |
| X Mentions | 3 | 82.4% | |
| Stocktwits Mentions | 2 | 60.0% | |
| News Mentions | 0 | 100.0% | |
| Stocktwits Subscribers | 8K | 0% | |
| 4chan Mentions | 2 | 0% | |
| X Followers | 229K | 0% | |
| Instagram Followers | 2.3M | 4.0% | |
| Youtube Subscribers | 305K | 0% | |
| TikTok Followers | 434K | 8.4% | |
| Facebook Followers | 488K | 0% | |
| Facebook Engagement | 493 | 32.5% |
About Marriott International (MAR)
Marriott operates over 1.4 million rooms across roughly 30 brands. Luxury represents nearly 9% of total rooms, while full service, limited service, and time-shares are 43%, 46%, and 2% of all units, respectively. Marriott, Courtyard, and Sheraton are the largest brands, while Autograph, Tribute, Moxy, Aloft, and Element are newer lifestyle brands. Managed and franchised represent 97% of total rooms. North America makes up 66% of total rooms. Managed, franchise, and incentive fees represent the vast majority of revenue and profitability for the company.
| Price | $366.24 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $98B |
| Year Range | $253 – $403 |
| Dividend Yield | 0% |
| PE Ratio | 38.6 |
| Analyst Rating | 38% buy |
| Industry | Hotel & Casino |
Latest Marriott International News
View more → |
Marriott International Earnings Preview: What to ExpectJuly 15 - Biztoc.com |
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Marriott International Announces Release Date For Second Quarter 2026 EarningsJuly 13 - PRNewswire |
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Traveloka and Marriott International Partner to Bring World's Leading Hotel Brands Closer to Southeast Asia's TravelersJuly 10 - Antaranews.com |
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Booking vs. Marriott International: Which Travel Stock Is a Better Buy in 2026?July 8 - Biztoc.com |
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Traveloka and Marriott International Partner to Bring the World's Leading Hotel Brands Closer to Southeast Asia's TravelersJuly 1 - BusinessLine |
Marriott International Earnings & Financial Performance
View all earnings →Marriott International Insider Trading Activity
View all →| Roe Peggy filed to sell 19,827 shares at $0.0. May 18 '26 |
| Mao Yibing filed to sell 27,398 shares at $0.0. May 13 '26 |
| Menon Rajeev filed to sell 6,000 shares at $0.0. Feb 19 '26 |
| Menon Rajeev filed to sell 9,492 shares at $0.0. Feb 18 '26 |
| Breland Benjamin T. filed to sell 26,399 shares at $0.0. Feb 18 '26 |
Marriott International Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| Val Hoyle |
Oct 10, 25 | Sell | $8K+ |
| Ro Khanna |
Oct 8, 24 | Sell | $8K+ |
| Josh Gottheimer |
Jul 9, 24 | Sell | $8K+ |
| Josh Gottheimer |
Jul 9, 24 | Sell | $8K+ |
| Michael McCaul |
Jun 20, 24 | Sell | $8K+ |
Stocks Similar to Marriott International
See all →| Company | Price | Market Cap | AI Score | |
|---|---|---|---|---|
 |
HiltonHLT |
$321.32 0.6% | $74B | 61 |
 |
Las Vegas SandsLVS |
$45.36 0.7% | $30B | 45 |
 |
InterContinental Hotels GroupIHG |
$158.08 1.1% | $24B | 43 |
 |
HyattH |
$190.65 1.0% | $18B | 56 |
 |
Host Hotels & ResortsHST |
$23.94 1.1% | $16B | 37 |
Explore Marriott International Data
Frequently Asked Questions: Marriott International (MAR)
Marriott International has an AltIndex AI Score of 54/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.
54/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of Marriott International (MAR) stock is $366.24 with a market cap of $98B.
As of today, Marriott International’s PE (Price to Earnings) ratio is 38.6.
View the latest Marriott International insider transactions to see recent buying and selling activity by company executives and directors.
Check the Marriott International congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The MAR stock price chart above shows Marriott International’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Marriott International technical analysis for RSI, moving averages, and more.
See the stocks similar to Marriott International section on this page for companies in the same industry ranked by market cap and AI Score.
