Vera Bradley (VRA) Stock Analysis: AI Score & Alternative Data
VRA alt-data: revenue climbing, business outlook lagging
Is Vera Bradley a buy right now? The alternative data says hold. This VRA stock analysis is built on the 25+ alternative data signals AltIndex tracks on Vera Bradley every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 53/100: a Hold. The stock trades at $3.35 with a $95M market cap.
The bullish side of the 90-day ledger: revenue up 20.0% YoY to $60M, and web traffic up 22.4% to 1.9M monthly visits. The drag: just 27% of employees report a positive business outlook, and job postings down 6.5% to 115 open roles. That tension is what keeps the score mid-range.
VRA’s broader alt-data profile also covers headcount (1K employees, according to LinkedIn), Facebook followers (1.9M), Reddit mentions (1 a day), and sentiment (100/100). Every signal links to its own page with full history, the VRA technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on VRA is just below.
Vera Bradley AI Stock Analysis
Vera Bradley, Inc. is a well-known designer company that specializes in women's handbags, luggage, and accessories, as well as gifts and travel products. The company was founded in 1982 and has since become a recognizable brand, known for its distinctive fabrics and styles.
Analysis generated August 31, 2026.
Recent Vera Bradley Stock Alerts
![]() |
Vera Bradley | September 1 Price is down by -6.2% in the last 24h. |
![]() |
Vera Bradley | August 14 Facebook engagement is up by 103% in the last 24h. |
![]() |
Vera Bradley | August 11 Web Traffic is up by 58.6% over the last month. |
![]() |
Vera Bradley | July 29 Price is down by -6.3% in the last 24h. |
Vera Bradley Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 1.9M | 22.4% | |
| Job Posts | 115 | 6.5% | |
| LinkedIn Employees | 1K | 0% | |
| Employee Recommend | 28 | 3.4% | |
| Business Outlook | 27 | 17.4% | |
| Sentiment | 100 | 0% | |
| Reddit Mentions | 1 | 0% | |
| X Mentions | 3 | 94.6% | |
| Stocktwits Mentions | 1 | 50.0% | |
| News Mentions | 0 | 100.0% | |
| Stocktwits Subscribers | 2K | 0% | |
| 4chan Mentions | 0 | N/A | |
| X Followers | 64K | 0% | |
| Instagram Followers | 672K | 1.1% | |
| Youtube Subscribers | 10K | 0% | |
| TikTok Followers | 119K | 10.9% | |
| Facebook Followers | 1.9M | 0% | |
| Facebook Engagement | 7K | 36.3% | |
| Pinterest Followers | 147K | 0% |
About Vera Bradley (VRA)
Vera Bradley Inc designs women's handbags, travel items, and accessories. Each category comprises a substantial component of total sales, with the bags category comprising the most. Most of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its product, and the company distributes the product through its distribution center in Indiana.
| Price | $3.35 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $95M |
| Year Range | $2 – $4 |
| Dividend Yield | 0% |
| PE Ratio | — |
| Analyst Rating | 38% buy |
| Industry | Retail - Apparel |
Latest Vera Bradley News
View more →![]() |
Vera Bradley Labor Day Sale: 50% off Clearance Styles + shipping variesSeptember 4 - Dealnews.com |
![]() |
Vera Bradley Outlet Labor Day Mega Sale: Up to 70% off + 15% off in cart + free shipping w/ $50September 2 - Dealnews.com |
![]() |
Inside Vera Bradley’s TikTok-Fueled Comeback—and What’s Coming NextAugust 28 - Eonline.com |
![]() |
Target Circle Deal Happening Right Now | 55% Vera Bradley Handbags and Backpacks Today Only!June 23 - Livingrichwithcoupons.com |
![]() |
Vera Bradley Posts Reduced Q1 Loss, Sees ProgressJune 11 - WWD |
See Vera Bradley’s complete price and AI Score history
Sign up to unlock 1-year and all-time charts for VRA, plus 25+ alternative data signals, AI Scores, and real-time alerts.
Get Started for FREEVera Bradley Earnings & Financial Performance
View all earnings →Vera Bradley Insider Trading Activity
View all →| Bickley Ian filed to sell 135,623 shares at $0.0. Jun 12 '26 |
| Meslow Andrew filed to sell 650,000 shares at $0.0. Jun 12 '26 |
| Meslow Andrew filed to sell 600,000 shares at $0.0. Dec 15 '25 |
| Bickley Ian filed to sell 841,629 shares at $0.0. Dec 12 '25 |
| Meslow Andrew filed to sell 550,000 shares at $0.0. Dec 12 '25 |
Vera Bradley Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| No congress trades on file. | |||
Stocks Similar to Vera Bradley
See all →| Company | Price | Market Cap | AI Score | |
|---|---|---|---|---|
![]() |
Vince HoldingVNCE |
$6.40 1.9% | $82M | 54 |
![]() |
The Children's PlacePLCE |
$2.81 0.4% | $62M | 50 |
![]() |
Tilly'sTLYS |
$4.40 0.0% | $135M | 57 |
![]() |
Cato FashionsCATO |
$2.60 0.0% | $52M | 52 |
![]() |
BrilliABRIA |
$1.40 4.8% | $35M | 53 |
Explore Vera Bradley Data
Frequently Asked Questions: Vera Bradley (VRA)
Vera Bradley has an AltIndex AI Score of 53/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.
53/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of Vera Bradley (VRA) stock is $3.35 with a market cap of $95M.
As of today, Vera Bradley’s PE (Price to Earnings) ratio is —.
View the latest Vera Bradley insider transactions to see recent buying and selling activity by company executives and directors.
Check the Vera Bradley congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The VRA stock price chart above shows Vera Bradley’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Vera Bradley technical analysis for RSI, moving averages, and more.
See the stocks similar to Vera Bradley section on this page for companies in the same industry ranked by market cap and AI Score.









