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Airbnb Threads Follower Count
Airbnb has 1,200,000 followers on Threads, Meta’s text-based social platform, roughly flat (+0.0%) over the past three months.
With 1.2 million followers, Airbnb has a larger Threads following than industry peers like TripAdvisor (553,500) and Expedia (135,600).
How Airbnb’s Threads Growth Feeds the ABNB AI Score
Threads is one of the newer social platforms, so follower counts here are an early read on how well a brand builds audience on emerging channels. It is not a stock price on its own, but for consumer-facing companies a sustained shift in following can reflect changing brand momentum. AltIndex feeds Airbnb’s Threads following into the ABNB AI Score as one of 25+ alternative data signals, weighed against hiring, web traffic, sentiment, and fundamentals.
For Airbnb’s reach on other platforms, see Airbnb Instagram followers, X followers, TikTok followers, and Facebook followers.
For other demand signals, see Airbnb web traffic, app downloads, and Google Trends.
Month over Month
| Aug 2026 | 1,200,000 | |
| Jul 2026 | 1,200,000 | |
| Jun 2026 | 1,200,000 | |
| May 2026 | 1,200,000 | |
| Apr 2026 | 1,200,000 | |
| Mar 2026 | 1,200,000 |
Airbnb Threads Followers: Frequently Asked Questions
Airbnb has 1,200,000 Threads followers (1.2M), based on AltIndex’s tracking of the company’s official Threads account.
Airbnb's Threads following has been roughly flat (+0.0%) over the past three months. View the trend chart above for the full history.
Threads followers are an early read on how well a brand builds audience on Meta’s newer text-based platform. No single data point predicts a stock on its own, but for consumer-facing brands a sustained change in following can reflect shifting brand momentum. That is why AltIndex combines Airbnb's Threads following with web traffic, hiring, sentiment, and 20+ other signals in its AI Score rather than reading any one signal in isolation.
Airbnb overperforms all of its industry peers when it comes to Threads Followers, having more Threads Followers than any of its peers.
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