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Airbnb TikTok Follower Count
Airbnb has 735,900 TikTok followers, up 26.9% over the past three months. Accelerating follower growth points to rising brand awareness, particularly among younger audiences where viral content can drive reach quickly.
With 735,900 followers, Airbnb leads TripAdvisor (66,000) but trails Expedia (2.2 million).
How Airbnb’s TikTok Growth Feeds the ABNB AI Score
TikTok follower growth is a proxy for brand reach and content resonance, especially with younger consumers. It is not a stock price on its own, but for consumer-facing brands a sustained shift in following can reflect changing brand momentum. AltIndex feeds Airbnb’s follower trend into the ABNB AI Score as one of 25+ alternative data signals, weighed against hiring, web traffic, sentiment, and fundamentals.
For Airbnb’s reach on other platforms, see Airbnb Instagram followers, YouTube subscribers, X followers, and Facebook followers.
For other demand signals, see Airbnb web traffic, app downloads, and Google Trends.
Month over Month
| Aug 2026 | 719,000 | |
| Jul 2026 | 675,900 | |
| Jun 2026 | 619,300 | |
| May 2026 | 558,500 | |
| Apr 2026 | 521,200 | |
| Mar 2026 | 493,800 |
Airbnb TikTok Followers: Frequently Asked Questions
Airbnb has 735,900 TikTok followers (736K), based on AltIndex’s tracking of the company’s official TikTok account.
Airbnb's TikTok following is growing, up 26.9% over the past three months. View the trend chart above for the full history.
TikTok followers are a proxy for brand reach and content resonance, especially among younger consumers. No single data point predicts a stock on its own, but for consumer-facing brands a sustained change in following can reflect shifting brand momentum. That is why AltIndex combines Airbnb's follower trend with web traffic, hiring, sentiment, and 20+ other signals in its AI Score rather than reading any one signal in isolation.
Airbnb underperforms its industry peers when it comes to Tiktok Followers, ranking in the 15th percentile.
Airbnb's TikTok audience of 735,900 suggests an expanding market influence, particularly among younger demographics, which may gradually impact its brand and stock value.
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