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Krispy Kreme (DNUT) Stock Analysis: AI Score & Alternative Data

Price
$2.96 -1.66%
AI Score
44Hold
Earnings
Nov 5
Market Cap
$514M
PE Ratio
—
52w Range
$3 – $5
$2.96 -1.66% vs prev close
DNUT Stock Price vs. AI Score Data gathered: October 12
3M -11.1%
44/100 AI Score
Hold
Brand
50/100
Employment
57/100
User Growth
53/100
Fundamental
25/100

Today's AI read on DNUT

DNUT alt-data: job postings climbing, revenue lagging

Is Krispy Kreme a buy right now? The alternative data says hold. This DNUT stock analysis is built on the 25+ alternative data signals AltIndex tracks on Krispy Kreme every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 44/100: a Hold. The stock trades at $2.96 with a $514M market cap.

The bullish side of the 90-day ledger: job postings up 138.9% to 418 open roles, web traffic up 5.3% to 2.3M monthly visits, and app downloads up 46.6% to 1K downloads. The drag: revenue down 13.2% YoY to $330M, and just 37% of employees report a positive business outlook. That tension is what keeps the score mid-range.

DNUT’s broader alt-data profile also covers headcount (11K employees, according to LinkedIn), Facebook followers (7.9M), and sentiment (100/100). Every signal links to its own page with full history, the DNUT technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on DNUT is just below.

Krispy Kreme AI Stock Analysis

Krispy Kreme (NASDAQ: DNUT), an American multinational doughnut company and coffeehouse chain, has a storied history dating back to 1937. Known for its iconic glazed doughnuts, the company operates a global brand with significant market penetration in the United States and expanding international markets.

Analysis generated October 2, 2026.

Read the full DNUT deep-dive
Fundamentals, alt-data signals and the full methodology, refreshed daily.
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Recent Krispy Kreme Stock Alerts

Krispy Kreme logo Krispy Kreme | October 11
Web Traffic is down by 31.6% over the last month.
Krispy Kreme logo Krispy Kreme | October 6
Business Outlook among employees is up by 5.7% over the last month.
Krispy Kreme logo Krispy Kreme | October 1
Job postings are up by 24.6% in the last couple of days.
Krispy Kreme logo Krispy Kreme | September 28
Job postings are up by 35% in the last couple of days.
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Krispy Kreme Alternative Data

Alternative Data Value 3m Change Trend
Webpage Traffic 2.3M 5.3%
App Downloads 1K 46.6%
Job Posts 418 138.9%
LinkedIn Employees 11K 2.7%
Employee Recommend 57 5.6%
Business Outlook 37 2.6%
Sentiment 100 17.6%
Reddit Mentions 0 N/A
X Mentions 1 0%
Stocktwits Mentions 25 8.7%
News Mentions 0 100.0%
Stocktwits Subscribers 8K 1.1%
4chan Mentions 0 N/A
X Followers 362K 0%
Instagram Followers 2.1M 0.5%
Youtube Subscribers 15K 1.4%
TikTok Followers 229K 12.2%
Facebook Followers 7.9M 0%
Facebook Engagement 57K 28.8%

About Krispy Kreme (DNUT)

Krispy Kreme, Inc., together with its subsidiaries, operates as a branded retailer and wholesaler of doughnuts, coffee and other complementary beverages, and treats and packaged sweets. The company operates through four segments: Company Stores, Domestic Franchise, International Franchise, and KK Supply Chain.

Krispy Kreme logo
Price$2.96
Target Price$387.74
Volume63,420,177
Market Cap$514M
Year Range$3 – $5
Dividend Yield0%
PE Ratio—
Analyst Rating38% buy
IndustryRestaurants

Latest Krispy Kreme News

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Krispy Kreme Earnings & Financial Performance

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Krispy Kreme Insider Trading Activity

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Hees Bernardo filed to sell 1,574,635 shares at $0.0.
Jun 5 '26
Hees Bernardo filed to sell 1,549,633 shares at $0.0.
Jun 4 '26
Hees Bernardo filed to sell 1,399,633 shares at $0.0.
Jun 3 '26
Hees Bernardo filed to sell 1,229,037 shares at $0.0.
Jun 2 '26
Hees Bernardo filed to sell 993,162 shares at $0.0.
Jun 1 '26

Krispy Kreme Congress Trading

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Politician Filing Date Type Size
Tim Moore
Mar 25, 26 Sell $33K+
Tim Moore
Feb 23, 26 Buy $8K+
Tim Moore
Nov 12, 25 Sell $75K+
Tim Moore
Sep 4, 25 Buy $8K+
Tim Moore
Sep 4, 25 Buy $8K+

Frequently Asked Questions: Krispy Kreme (DNUT)

Krispy Kreme has an AltIndex AI Score of 44/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.

44/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.

Currently, the price of one share of Krispy Kreme (DNUT) stock is $2.96 with a market cap of $514M.

As of today, Krispy Kreme’s PE (Price to Earnings) ratio is —.

View the latest Krispy Kreme insider transactions to see recent buying and selling activity by company executives and directors.

Check the Krispy Kreme congress trading page for the latest disclosed trades by U.S. senators and representatives.

AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.

The DNUT stock price chart above shows Krispy Kreme’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Krispy Kreme technical analysis for RSI, moving averages, and more.

See the stocks similar to Krispy Kreme section on this page for companies in the same industry ranked by market cap and AI Score.

The analytics provided are estimates and not a substitute for professional advice. All investments involve risks, including possible capital loss.