Similar companies View All →
| Company | Instagram Followers | |
|---|---|---|
![]() |
Delta Air LinesDAL |
1,664,128 0% |
![]() |
JetBlue AirwaysJBLU |
662,000 0% |
![]() |
Alaska AirALK |
723,366 0% |
![]() |
American AirlinesAAL |
1,567,775 0% |
![]() |
Frontier AirlinesULCC |
331,288 0% |
Southwest Instagram Follower Count
Southwest has 1,247,643 Instagram followers, roughly flat (+2.6%) over the past three months.
With 1.2 million followers, Southwest leads JetBlue Airways (662,000) but trails Delta Air Lines (1.7 million).
How Southwest’s Instagram Growth Feeds the LUV AI Score
Instagram follower growth is a proxy for brand reach and audience affinity among consumers. It is not a stock price on its own, but for consumer-facing companies a sustained shift in following can reflect changing brand momentum. AltIndex feeds Southwest’s follower trend into the LUV AI Score as one of 25+ alternative data signals, weighed against hiring, web traffic, sentiment, and fundamentals.
For Southwest’s reach on other platforms, see Southwest X followers, TikTok followers, YouTube subscribers, and Facebook followers.
For other demand signals, see Southwest web traffic, app downloads, and Google Trends.
Month over Month
| Jun 2026 | 1,237,430 | |
| May 2026 | 1,222,306 | |
| Apr 2026 | 1,220,066 | |
| Mar 2026 | 1,209,223 | |
| Feb 2026 | 1,204,431 | |
| Jan 2026 | 1,202,270 |
Southwest Instagram Followers: Frequently Asked Questions
Southwest has 1,247,643 Instagram followers (1.2M), based on AltIndex’s tracking of the company’s official Instagram account.
Southwest's Instagram following has been roughly flat (+2.6%) over the past three months. View the trend chart above for the full history.
Instagram followers are a real-time proxy for brand reach and consumer engagement. No single data point predicts a stock on its own, but for consumer-facing companies a sustained change in following can reflect shifting brand momentum. That is why AltIndex combines Southwest's follower trend with web traffic, hiring, sentiment, and 20+ other signals in its AI Score rather than reading any one signal in isolation.
Southwest overperforms a majority of its industry peers when it comes to Instagram Followers, ranking in the 66th percentile.
With million of followers, Southwest's Instagram account demonstrates a strong and influential presence, highlighting its significant impact in the industry. Such a large following indicates a powerful brand and wide reach, ideal for effective online engagement. This prominent social media standing can positively influence Southwest's overall business performance and may even have favorable implications for its stock market valuation, as it reflects well on the company's public imageand influence.
Sign up and get more insights on Southwest and Instagram.
See Southwest’s complete instagram followers history
Sign up to unlock 1-year and all-time charts for LUV — plus 25+ alternative data signals, AI Scores, and real-time alerts.
Sign up




