Yum! Brands (YUM) Stock Analysis: AI Score & Alternative Data
YUM alt-data: revenue climbing, business outlook lagging
Is Yum! Brands a buy right now? The alternative data says hold. This YUM stock analysis is built on the 25+ alternative data signals AltIndex tracks on Yum! Brands every day — hiring, web traffic, sentiment, social reach — rolled into an AI Score of 55/100: a Hold. The stock trades at $148.11 with a $41B market cap.
The bullish side of the 90-day ledger: revenue up 12.4% YoY to $2.2B, and web traffic up 9.5% to 1.5M monthly visits. The drag: business outlook fell 10.2% — now 44% of employees are positive, and Reddit mentions down 75.0% to 1 a day. That tension is what keeps the score mid-range.
YUM’s broader alt-data profile also covers job postings (59 open roles), headcount (8K employees, according to LinkedIn), Facebook followers (55K), and sentiment (100/100). Every signal links to its own page with full history, the YUM technical analysis covers RSI, moving averages, and support and resistance, and the full table of everything AltIndex tracks on YUM is just below.
Yum! Brands AI Stock Analysis
Yum Brands, Inc. is an American fast food corporation and one of the largest restaurant companies in the world. It owns globally recognized brands like KFC, Pizza Hut, and Taco Bell. Yum Brands continues to expand its footprint across the globe, making its presence known in various international markets.
Analysis generated August 2, 2026.
Recent Yum! Brands Stock Alerts
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Yum! Brands | August 13 Ro Khanna (member of U.S. congress) is selling shares |
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Yum! Brands | August 6 Insider Alert: Russell David Eric is selling shares |
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Yum! Brands | August 5 Job postings are up by 31.1% in the last couple of days. |
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Yum! Brands | August 5 Insider Alert: Mezvinsky Scott is selling shares |
Yum! Brands Alternative Data
| Alternative Data | Value | 3m Change | Trend |
|---|---|---|---|
| Webpage Traffic | 1.5M | 9.5% | |
| Job Posts | 59 | 1.7% | |
| LinkedIn Employees | 8K | 2.8% | |
| Employee Recommend | 45 | 11.8% | |
| Business Outlook | 44 | 10.2% | |
| Sentiment | 100 | 0% | |
| Reddit Mentions | 1 | 75.0% | |
| X Mentions | 12 | 14.3% | |
| Stocktwits Mentions | 2 | 50.0% | |
| News Mentions | 6 | N/A | |
| Stocktwits Subscribers | 6K | 1.3% | |
| 4chan Mentions | 0 | N/A | |
| X Followers | 24K | 0% | |
| Instagram Followers | 1K | 4.1% | |
| Facebook Followers | 55K | 0% | |
| Facebook Engagement | 9 | 40.0% |
About Yum! Brands (YUM)
Headquartered in Kentucky, Yum! Brands, Inc. is a service restaurant company, which develops, operates, franchises, and licenses quick service restaurants worldwide. The company operates in three divisions: the KFC Division, the Pizza Hut Division, and the Taco Bell Division.
| Price | $148.11 |
| Target Price | $387.74 |
| Volume | 63,420,177 |
| Market Cap | $41B |
| Year Range | $136 – $167 |
| Dividend Yield | 0% |
| PE Ratio | 19.0 |
| Analyst Rating | 38% buy |
| Industry | Restaurants |
Latest Yum! Brands News
View more → |
Yum! Brands Stock: Is Wall Street Bullish or Bearish?August 11 - Biztoc.com |
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INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Yum! Brands, Inc. - YUMAugust 6 - PRNewswire |
Yum! Brands (YUM): Rapid Global Expansion Drives GrowthAugust 3 - Yahoo Entertainment |
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Yum! Brands says the cyclospora outbreak had a 'meaningful' impact on Taco Bell salesJuly 30 - Business Insider |
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Yum! Brands Q2 net income surges 128% to $853mJuly 30 - Verdictfoodservice.com |
Yum! Brands Earnings & Financial Performance
View all earnings →Yum! Brands Insider Trading Activity
View all →| Turner Christopher Lee filed to sell 63,771 shares at $0.0. Aug 3 '26 |
| Mezvinsky Scott filed to sell 0 shares at $0.0. Aug 3 '26 |
| Russell David Eric filed to sell 11,960 shares at $0.0. Aug 3 '26 |
| Turner Christopher Lee filed to sell 64,032 shares at $0.0. Jul 1 '26 |
| Mezvinsky Scott filed to sell 0 shares at $0.0. Jul 1 '26 |
Yum! Brands Congress Trading
View all →| Politician | Filing Date | Type | Size |
|---|---|---|---|
| Ro Khanna |
Aug 12, 26 | Sell | $8K+ |
| Lisa McClain |
Aug 13, 25 | Buy | $8K+ |
| Gilbert Cisneros |
Jun 9, 25 | Sell | $8K+ |
| Rob Bresnahan |
Jun 2, 25 | Sell | $8K+ |
| James E Hon Banks |
Mar 10, 25 | Sell | $8K+ |
Stocks Similar to Yum! Brands
See all →| Company | Price | Market Cap | AI Score | |
|---|---|---|---|---|
 |
ChipotleCMG |
$33.50 2.7% | $41B | 50 |
 |
Restaurant Brands InternationalQSR |
$77.64 1.4% | $35B | 64 |
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Darden RestaurantsDRI |
$225.26 0.8% | $25B | 62 |
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Yum ChinaYUMC |
$47.59 0.7% | $16B | 60 |
 |
Texas RoadhouseTXRH |
$207.10 0.0% | $14B | 46 |
Explore Yum! Brands Data
Frequently Asked Questions: Yum! Brands (YUM)
Yum! Brands has an AltIndex AI Score of 55/100 (Hold). The score reflects mixed alternative data signals. All investments carry risk.
55/100. The AI Score combines 25+ alternative data signals including job postings, employee sentiment, social media, web traffic, and financials. Scores above 60 = buy, 40–59 = hold, below 40 = sell. Updated daily.
Currently, the price of one share of Yum! Brands (YUM) stock is $148.11 with a market cap of $41B.
As of today, Yum! Brands’s PE (Price to Earnings) ratio is 19.0.
View the latest Yum! Brands insider transactions to see recent buying and selling activity by company executives and directors.
Check the Yum! Brands congress trading page for the latest disclosed trades by U.S. senators and representatives.
AltIndex tracks 25+ signals including job postings, web traffic, employee sentiment, Reddit mentions, Stocktwits activity, insider transactions, congressional trades, Google Trends, app downloads, and more.
The YUM stock price chart above shows Yum! Brands’s performance over time alongside its AI Score. Investors can identify patterns, trends, and potential support or resistance levels. View the full Yum! Brands technical analysis for RSI, moving averages, and more.
See the stocks similar to Yum! Brands section on this page for companies in the same industry ranked by market cap and AI Score.
